R.C.S.A. § 38a-819-10
Use of statistics
Cite as Conn. Agencies Regs. § 38a-819-10
A. An advertisement relating to the dollar amounts of claims paid, the number of persons
insured, or similar statistical information relating to any insurer or policy shall
not use irrelevant facts and shall not be used unless it accurately reflects all of
the relevant facts. Such an advertisement shall not imply that such statistics are
derived from the policy advertised unless such is the fact, and when applicable to
other policies or plans shall specifically so state.
B. An advertisement shall not represent or imply that claim settlements by the insurer
are "liberal" or "generous," or use words of similar import, or that claim settlements
are or will be beyond the actual terms of the contract. An unusual amount paid for
a unique claim for the policy advertised is misleading and shall not be used.
C. The source of any statistics used in an advertisement shall be identified in such
advertisement.