Implementation of wrong-way driving countermeasures.

(b) The Department of Transportation shall expand efforts to implement wrong-way driving countermeasures throughout the state. Such efforts shall include, but need not be limited to: (1) The installation of wrong-way driving detection and notification systems on at least one hundred twenty highway exit ramps that the department determines are at high risk for motor vehicle operators driving in the wrong direction; and (2) a public awareness campaign to educate the public concerning ways to reduce incidents of operators driving in the wrong direction and actions to take when an operator encounters a motor vehicle being operated in the wrong direction.