DE Forms & Rates Bulletin No. 21
Sales and Service of Insurance Over the Internet
1991-1999 COMPILATION BULLETINS
FORMS AND RATES BULLETINS
Standing Committee intends to rely on the criteria as articulated in Regulation 12.
FORMS AND RATES BULLETIN NO. 21
SALES AND SERVICE OF INSURANCE OVER THE INTERNET
Adopted July 10, 1998
Revised March 30, 1999
TO:
All Insurers, Domestic and Foreign
The purpose of this Bulletin is to impose guidelines for the solicitation and sale of insurance over
the Internet.
In order for the Department to have jurisdiction over an insurance company’s activities, that
company must solicit and/or sell insurance within the State of Delaware. A company must comply with the
State of Delaware Insurance statutes, regulations and bulletins in order to be authorized to transact
insurance business within the State of Delaware. Department policy consider the phrase, “entering the
State of Delaware” as it appears in 18 Del. C §2304 to include mail, telephone or other electronic means of
communication into the State from outside the state.
“Electronic commerce” is the buying and selling of goods via an electronic medium, a very broad
definition that encompasses both the sale of goods through telemarketers and the sale of goods over the
internet.
Through the establishment of web sites, insurance companies and producers are opening up a new
marketing and distribution channel that incorporates all facets of the insurance transaction, from the initial
contact with the consumer to the collection of premiums, issuance of policies, and payment of benefits.
When insurance companies make use of the internet via “web sites” they are essentially doing business in
the same way as they would when they advertise their provides in magazines and provide a postcard to
those interested to fill out and return to the company. In both situations, once the insurance company
receives a response from a client, they have begun the process of solicitation. Therefore, web sites are
merely an extension of current advertising media and all Delaware insurance statutes, regulations and
bulletins apply as they would to any insurer operating in the paper environment and in person.
In order to solicit insurance over the Internet in the State of Delaware, the company must be
licensed to transact insurance in the State of Delaware. Web sites reach jurisdictions for which they insurer
is not authorized to transact business; therefore, insurer must provide a disclosure listing the states where
the insurer is authorized to transact business. If the insurer is not licensed in Delaware and receives a
request for information from a Delaware resident, the insurer must deny the request, stating that the insurer
is not authorized to transact business in the State of Delaware.