042 NLRB 281
Sterling Advertising Agency
In the Matter of STERLING ADVERTISING AGENCY and AMERICAN-
ADVERTISING GUILD, LOCAL 20, U 0 P. W A., CIO
Case No, R ,3938 -Decided July 10, 1942
Jurisdiction : advertising industry
Investigation and Certification of Representatives : refusal to accord petitioner
recognition until certified by the Board , employees temporarily laid off held
eligible to vote , election necessary'
-
Unit Appropriate for Collective Bargaining : all employees including the ship-
ping department head , but excluding executives , supervisory employees , account
executives , and department heads other than the one specifically included.
Mr Arthur Steinberg, of New York City, for the Company.
Mr Nicholas Chase, of New York City, for the Union.,
Mr. Louis Cokin, of counsel to the Board.
DECISION
AND
DIRECTION OF ELECTION
STATEMENT OF THE CASE
Upon petition duly filed by American Advertising Guild, Local
20, U 0 P. W. A , CIO, herein called the Union, alleging that a
question affecting commerce had arisen conceiving the representation
of employees of Sterling Advertising Agency, New York City, herein
called the Company, the National Labor Relations Board provided
for an,appropriate hearing upon due notice before John J Cuneo,
Trial Examiner
Said hearing was held at New Yoik City, on June
11, 1942
The Company and the Union appeared, participated, and
were afforded full opportunity to be heard, to examine and cross-
examine witnesses, and to introduce evidence bearing on the issues.
The Trial Examiner's rulings made at the hearing are free from
prejudicial error and are hereby affirmed.
Upon the entire record in the case, the Board makes the following:
FINDINGS OF FACT
I
THE BUSINESS OF THE COMPANY
Sterling Advertising Agency is a New York corporation with- its
principal place of business at New York City where it operates an
42 N L R B, No 66
281
282
DECISIONS OF NATIONAL
LABOR RELATIONS BOARD
advei tising agency
Foity-five per cent of the Company's clients are
located outside the State of New York and the value of the advertis-
ing placed for such clients during 1941 amounted to about $105,000
Ninety-nine percent of the Company's clients are engaged in the
manufacture, pioduction, sale, and distribution of products which
are sold and transported in interstate commerce
The Company ad-
mits that it is engaged in comineice within -the meaning of the
National Labor Relations Act.
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II
THE ORGANIZATION INVOLVED
American Advertising Guild, Local 20, U 0 P W- A , is a_labor
organization affiliated with the Congress of Industrial Organizations,
admitting to membership employees of the Company
III
1HE QUESTION CONCERNING REPRESENTATION
The Company iefuses to recognize the Union as the exclusive
bargaining representative of its -employees until such time as the
Union is certified by the Board
A statement of the Regional Director, intioduced into evidence
during the hearing, indicates that the Union represents a substantial
number of employees in the unit hereinafter found to be appro-
priate I
_ We find that a question affecting comueice has arisen concerning
the representation of employees of the Company, within the meaning
of Section 9 (c) and Section 2 (6) and (7) of the Act
11'
THE APPROPRIATE UNIT
The Union 'contends that all employees of the Company, excluding
executives and supervisory employees, constitute an appi opriate unit
The • only, conti oversy with., respect, to ` the unit concerns :account
executives and department heads
The Union contends that such
employees be excluded from the unit and the Company that they be
included
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`
Account executives
These employees are salesmen who contact
prospective advertisers
The Company employs six such persons and
they receive about $5,000 each per-year in salary
They work out
adveftismg plans with production and copy employees and artists
and approve all such copy
They spend approximately `two-thirds
of their time-outside the office' soliciting business
With the excep-
tion of certain ,department heads, the other employees of the Com-
' The Regional Director reported that `the Union presented 19 membership application
cards bearing apparently genuine signatures of persons whose names
appear on the
Company's pay roll
of April 4, 1912
There are approximately 20 employees in the
unit hereinafter found to be appropriate
STERLING ADVERTISING AGENCY
283
parry receive flour $15 to $40 per week
Under the circumstances,
we shall exclude the account executives from the unit
Department heads
The Union urges that the head of the ship-
ping depaitment be included in the unit
The Company agrees with
this contention
The slopping depai tment head receives $21 per week
,ind has no authoiity,,to hire of discharge
We shall include the
shipping department head in the unit
The other department heads
employed by the Company, ieceive from $75 to $140 per week in
salary
The other employees receive from $15 to $40 per week
There ate from two to seven persons employed in each of the de-
partments
Under the circumstances, we shall exclude all the de-
partment heads other than the shipping depaitment head fiom the
unit
We find that all employees of the Company, including the shipping
department head, but excluding executives, supervisory employees,
account executives, and department heads (not including shipping
department head), constitute a unit appiopriate for the purposes of
collective bai gaining, within the meaning of Section 9 (b) of the
Act
V THE DETEQDIINATION OF REPRESENTATIVES
We find that the question concerning representation can best be
resolved by an election by secret ballot among the employees in the
appropriate unit who were employed during the pay-roll period im-
mediately preceding the date of the Direction of Election herein,
subject to the limitations and additions set forth in the Dnection
Due to a decline in the Company's business, it laid off about 13
employees in April 1942
It appears from the record that the
Company's volume of business uicieases in July and August of each
year and the president of the Company testified that it is the inten-
tion of the Company to iehire all its laid off employees as business
warrants it
We find that the persons laid off are employees tem-
porarily laid off within the meaning of our Direction of Election
herein, and shall be eligible to vote in the election
DIRECTION OF ELECTION
By virtue of and pursuant to the poiser vested in the National
Labor Relations Board by Section 9 (c) of the National Labor
Relations Act, and pursuant to Article III, Section 8, of National
Labor Relations Boaid Rules and Regulations-Series 2, as amended,
it is hereby
DIRECTED that, as part of the investigation to ascertain representa-
tives foi the purpose of collective bargaining with Sterling Adver-
tising Agency, New York City, an election by seciet ballot shall be
284
DECISIONS OF NATIONAL, LABOR' RELATIONS BOARD
conducted as early as possible, but not later than thirty (30) days
from the date of this Direction, under- the dii ection and supervision
of the-Regional Director for the Second Region, acting in this mat-
ter as agent for the National Labor Relation's Boaid, and subject to
Article 4II, Section 9, of said Rules and Regulation, among the
employees, in the unit found appropriate in Section IV above, who
were employed during the pay-roll period immediately preceding the
date of this Direction, including employees who did`not work duimg
such pay-roll period because they were ill of on vacation or in the
active military servile or training of the United States, or tem-
porarily `laid off, but excluding 'employees wlio have since quit or
been discharged' for cause, to determine whether or not they desire
to be represented by American Advertising Guild Local 20, U O. P
W A, affiliated with the Congress of Industiial Organizations, for
the purpose of collective bargaining.