198 NLRB 217
L.. M. Berry and Co.
L. M. BERRY AND COMPANY
217
L. M. Berry and Company and Office & Professional
Employees International
Union Local No. 9,
AFL-CIO, Petitioner. Case 30-RC-1607
July 14, 1972
DECISION AND DIRECTION OF
ELECTION
BY MEMBERS FANNING, KENNEDY, AND
PENELLO
Upon a petition duly filed under Section 9(c) of the
National
Labor
Relations
Act,
as amended, a
hearing was held before Hearing Officer Alan S.
Brostoff. Following the hearing the Regional Direc-
tor for Region 30, pursuant to Section 102.67 of the
National Labor Relations Board Rules and Regula-
tions and Statements of Procedure, Series 8, as
amended, transferred this case to the Board for
decision. Thereafter, the Employer and the Petitioner
filed briefs.
Pursuant to the provisions of Section 3(b) of the
National Labor Relations Act, as amended, the
National Labor Relations Board has delegated its
authority in this porceeding to a three-member panel.
The Board has reviewed the Hearing Officer's
rulings made at the hearing and finds that they are
free from prejudicial error. They are hereby affirmed.
Upon the entire record in this case, including the
briefs of the parties, the Board finds:
1.
The Employer is engaged in commerce within
the meaning of the Act and it will effectuate the
policies of the act to assert jurisdiction herein.
2.
The labor organization involved claims to
represent certain employees of the Employer.
3.
A question affecting commerce exists concern-
ing the representation of certain employees of the
Employer within the meaning of Section 9(c)(1) and
2(6) and (7) of the Act.
4.
The appropriate unit. There is no history of
collective bargaining for the employees sought to be
represented herein.
The Petitioner seeks to represent a unit of all
premise sales and telephone sales employees em-
ployed by the Employer at its Milwaukee, Wisconsin,
office, but excluding all other employees, such as
clerical employees, professional employees, artists,
confidential employees,
miscellaneous employees,
janitor, maid, office boy, guards, and supervisors as
defined in the Act. The Employer contends that the
unit sought by the employer is inappropriate in that
the appropriate unit is all the employees at the
Milwaukee location of the Company, excluding
managerial
employees,
confidential
employees,
guards, and supervisors as defined in the Act.
Alternatively, the Employer contends that, if the
198 NLRB No. 39
Board finds that a separate unit of sales personnel is
appropriate, the five clerical workers assigned direct-
ly to sales and working in the immediate sales area of
the building should be included in the unit.
Finally, the Petitioner contends that five individu-
als, Anderson, Deno, Dohmann, Van Wormer, and
Williamson, are not supervisors within the meaning
of the Act, while the Employer contends that they
are supervisors.
The Employer is an Ohio corporation with its home
office in Dayton, Ohio. It is engaged in the sale of
telephone directory advertising in several States. The
Employer maintains two permanent locations in
Wisconsin. One location is in Milwaukee and the
second is in La Crosse. The Employer's Milwaukee
location, which is the only location involved herein,
is responsible for selling and servicing "Yellow
Pages" advertising for the Wisconsin Telephone
Company throughout the State of Wisconsin. Tem-
porary offices are set up in other locations during
sales campaigns or canvasses of the area. The La
Crosse office primarily services accounts that pertain
to independent telephone companies.
The table of organization at its Milwaukee office
includes
a
Wisconsin
manager, a west district
manager, and an east district manager who direct
canvassing in those areas of the State of Wisconsin.
There is also a Milwaukee manager who directs the
canvassing in that city and its environs. Directly
under the Milwaukee manager are four district sales
managers and five supervisors. Also at its Milwaukee
office, the Employer employs four basic classifica-
tions which are staffed by approximately 41 premise
salesmen, 22 telephone salesgirls, 52 clericals, and 9
artists.
The Employer's
sales
campaign for soliciting
customers for advertisements into the "Yellow
Pages" is referred to as a "canvass." The canvassing
of the districts is performed by teams who operate in
the various communities. The size of the teams may
vary from 4 to 6 premise salesmen with a supervisor
in the smaller directories, to as many as 28 salesmen
in the Milwaukee directory, which is the largest
directory in Wisconsin and requires nearly 6 months
to complete. The district sales managers direct all of
the soliciting within their individual districts. Howev-
er, in certain smaller directories or temporary offices,
canvassing has been directed, on occasion, by a
supervisor.
Premise salesmen are assigned to the various
directories until the completion of the sales campaign
in that area, at which time they are assigned to
another directory or sales campaign. They are
compensated on a commission basis which depends
upon the revenues obtained from the various
accounts. The telephone sales employees conduct
218
DECISIONS OF NATIONAL LABOR RELATIONS BOARD
their sales campaigns by telephone. They are paid on
the
basis of commissions earned and they are
supervised by the telephone sales manager. Unlike
the premise sales employees, the telephone sales
employees do not leave the office to solicit custom-
ers.
The Milwaukee sales campaign is headed by the
Milwaukee area manager or canvass manager,
Arthur Cerqua. Directly under Cerqua are four
district sales managers who direct the canvassing in
four Milwaukee districts designated south No. 1,
south No. 2, north No. 1, and north No. 2. There are
5 supervisors and 24 salesmen, 6 in each of the 4
districts.
Preparation for the Milwaukee canvass begins in
June and involves the preparing of visual aids,
promotional material, and market cards by the sales
promotion department. Two clerks assist the sales
promotion manager in this task. In September, the
premise salesmen start coming in from other can-
vasses that are nearing completion. The telephone
salespeople are notified of the start of the canvass by
Miss Balistreri, the telephone sales manager. Train-
ing and orientation meetings are held and they are
attended by both premise salesmen and telephone
salespeople.
Telephone salesgirls are occasionally
assigned to premise sales.
As. set forth above, the Petitioner seeks a unit of all
premise sales and telephone sales employees, but
excluding all other employees. The Employer con-
tends that only an overall unit, including sales
employees, clericals, and artists, is appropriate. In
addition, the Employer contends that, if the Board
finds that a separate unit of sales personnel is
appropriate, those five clerical workers assigned
directly to sales and working in the immediate sales
area of the Employer's Milwaukee office building
should be included.
The Employer would support its contention that
only an overall unit is appropriate on grounds that its
operation exists for one purpose only and that is to
sell advertising for Wisconsin Telephone Company;
all of its employees participate in that effort as
component parts of a completely integrated system;
the number of employees is small; and, since its
employees are devoted to one single aim and
accomplishment, they should not be fragmented for
collective-bargaining purposes. We disagree.
The Board has often held in other industries that
salesmen have a community of interest sufficient to
constitute a separate appropriate unit for collective-
bargaining purposes.' The record shows that those
factors relied on by the Board in other industries in
finding a separate unit of salesmen appropraite are
also present herein including seperate interests and
different working conditions. We note that, unlike
the other employees herein, the premise sales and
telephone sales employees must pass a hiring test,
they must take a 2-week training course in Dayton,
they must meet established quotas, they are primarily
engaged in selling advertising to customers, they are
paid on the basis of commissions, and they do not
receive overtime pay. Moreover, we note that both
parties agree to the propriety of joining premise sales
and telephone sales employees in a single unit. On
the basis of the foregoing and the entire record, we
therefore find that a separate unit of premise sales
and telephone sales employees is appropriate for the
purposes of collective bargaining.
In determining which employees are to be included
in the unit, the Petitioner would exclude and the
Employer argues for the inclusion of the one part-
time
and nine full-time artists.
The Employer
contends that the artists are deeply involved in the
sales production process and that their activities are
integrated and interrelated with those of the sales
personnel.
The record shows that the artists work in a separate
art department located on the second floor of the
Employer's
Milwaukee office building. They are
supervised by the art director. The artists are paid a
salary and perform duties which include the prepara-
tion of speculative copy for the sales employees, the
processing of completed artwork and copy for the
sales
force to send to the engraver, and the
preparation of promotional material and contest
charts.
When a salesman receives an account he contacts
the customer to discuss his needs and requests and to
get ideas for artwork or layouts that may be of
interest to the customer for insertion in the next
directory. After the salesman returns to the sales
office, he prepares a speculative copy which he sends
to the art department. Thereafter, the art department
returns the improved speculative copy to exhibit to
the customer. After the customer approves, the artists
prepare the final artwork in the form in which it will
appear in the directory, to be forwarded to the
engraver.
The artists also prepare promotional
material
which includes visual aids used by premise salesmen
and telephone sales girls for displaying to customers.
Artists also make charts and posters for use within
the
Employer's offices in connection with sales
contests. On occasion, artists have been assigned to
work at temporary offices other than the Milwaukee
office. Also artists have accompanied premise sales-
men while calling on customers. Unlike the premise
I Leisure World Sales Corporation, 163 NLRB 668, Neptune Broadcasting
Company, 94 NLRB 1052 Cf Interstate Supply Company, 117 NLRB 1062
L. M. BERRY AND COMPANY
salesmen or the telephone salesgirls who work on a
commission basis, the artists receive a salary. There
is no evidence that artists transfer to sales work.
It is clear from the record that the artists have
separate supervision and different skills from that of
the sales employees and are paid on a different basis.
We find that the duties and working conditions of
the artists are sufficiently different from those of the
premise sales and the telephone sales employees to
preclude a finding that they must be included in the
same unit. Accordingly, and as Petitioner has not
sought to represent the artists, we shall exclude them
from the unit.
The Employer would include the 52 clerical
employees because the clerical functions are interre-
lated parts of a single integrated sales operation, and
it is important to the Employer to maintain this
structure. The Petitioner would exclude them.
The record shows that there are several secretaries
who are assigned to individuals in management; i.e.,
one secretary is assigned to Welch, the Wisconsin
manager, one clerical is under the supervision of the
art
director, and another is assigned to the art
department and is engaged in maintaining prod-
uction records for artists and keeping a record of
engravings sent to the engraver. There are three
clericals assigned to telephone sales and supervised
by the telephone sales manager. They maintain
records, "pull accounts" for telephone sales, and
handle the mailing of ads to customers. Two clericals
are assigned to premise salesmen and their duties
involve
maintaining charts in the sales office,
checking accounts, and making a daily "Berry"
report which reflects the activity of the salespeople
and the sales campaign. There are two clericals
assigned to sales promotion and they prepare sales
aids, contest records, and promotional material and
publish a monthly newsletter for employees. The
balance of the clerical employees work in a separate
area on the second floor of the Employer's offices,
and they are supervised by the office manager and
the assistant office manager. These clericals prepare
sales contracts and material for use by premise
salesmen and telephone salesgirls on each sales
campaign; they process sales material including
contracts as a canvass progresses; and they gather
sales material and forward it to the telephone
company for checking before the material is sent to
the printer. All clericals are paid a salary.
Some clericals handle incoming calls from custom-
ers if they are able to do so, otherwise they refer them
to the salespeople or fill out a memorandum. At the
request of premise salesmen or telephone salesgirls,
clericals mail testimonial letters and sales aids to
2 Firemen's
Fund Insurance Company,
173
NLRB 982,
American
Automobile Association,
Wisconsin
Division,
172 NLRB No. 131, and
219
customers. At the start of any given canvass, the
clericals divide the market between premise sales,
telephone sales, and customers who are to be
contacted by mail. The clericals prepare and mail the
letters to customers.
Although there have been five transfers from sales
to clerical and clerical to sales, there is no showing
that this occurs with any frequency.
While the record reveals that the clericals are
engaged in daily work tasks which necessarily bring
them into contact with the premise sales and
telephone sales employees and that they perform
clerical tasks related to the sales campaign, we find
that the clericals do not have the same employment
interests as the premise sales and telephone sales
employees in view of their separate supervision,
different method of compensation, different working
conditions, lack of transfer to sales positions, and the
facts that clericals do not have to pass hiring tests or
meet quotas. Moreover, it is the normal practice of
the Board not to include clericals in other units.2
Accordingly, we find an insufficiently close commu-
nity of interests existing between office clericals and
the premise sales and telephone sales employees to
require their inclusion in the sales unit, and we shall
exclude them.
As noted above, the Employer would include in the
unit the five clericals who are assigned to sales. The
record discloses that there are three clericals assigned
to telephone sales and they report to the telephone
sales manager. They maintain records, pull accounts
for telephone sales, handle the mail, and perform
various other clerical duties.
There are two clericals assigned to premise sales-
work. They report to the Milwaukee area manager.
One clerical maintains contest charts and records in
the sales office and checks accounts for possible
errors. The other clerk assigned to premise sales
makes a daily report called a "Berry" report which
reflects the activity of the salespeople and the entire
sales campaign. In addition, this clerk works on a
flash report which indicates the status of the canvass.
The record, however, fails to support a finding that
the interests and working conditions of these five
clericals are any more similar to the telephone sales
and premise sales employees than, or that they are
any different from, those of the other clericals. In
view of the great disparity in working conditions,
compensation, and skills between the sales employ-
ees and the five clericals, we find that the work of the
five clericals assigned to saleswork is more closely
allied to that of the other clerical employees whom
we have excluded from the unit. We shall therefore
exclude these five clericals from the unit.
Neptune Broadcasting Company, supra
220
DECISIONS OF NATIONAL LABOR RELATIONS BOARD
The parties are in disagreement as to the status of
Anderson,
Deno,
Dohmann, Van Wormer, and
Williamson.
The Petitioner would include them
because they are not supervisors under the Act. The
Employer contends they are classified
as sales
supervisors; that they are supervisors within the
meaning of the Act; and that they should be
excluded.
As set forth above, the Milwaukee sales campaign
or canvass is conducted by a canvass manager, 4
district sales managers, 5 sales supervisors, and 24
salesmen or 6 in each of the 4 districts.
The record shows that the sales supervisors have
been referred to as team captains or line supervisors
and that such terms are synonomous with the present
supervisor term; they do not have authority to hire,
discharge, or promote employees; they do not assign
salesmen ; they have no authority to suspend sales-
men; they spend 6 or 7 hours of each 8-hour day
selling by themselves, or 30 hours of a 40-hour
workweek; 93 percent of the supervisors' earnings
are from selling and the supervisors are generally
sales employees with long service who have gathered
a lot of experience.
The record also shows that the supervisors receive
extra compensation in the form of a fixed sum
"override," that they receive 10 percent
more
commission than the salesmen, and that on occasion
a supervisor may be in charge of a canvass.
While there is evidence that the supervisors receive
extra compensation, and at times a supervisor may
be in charge of a canvass, the Employer's customary
practice is for the supervisor to assist the district
manager who is primarily responsible for his entire
district. There is no evidence that supervisors are
placed in charge of canvasses on a regular basis, or
that such departure from the Employer' s normal
practice involves anything other than small directo-
ries. Moreover, a district manager is always assigned
to a directory, in addition to the supervisor.
Under the foregoing circumstances, and particular-
ly as sales supervisors perform the same functions as
the premise sales employees, they are compensated
on the same basis by commission, and they also work
under the immediate supervision of the district sales
managers who have authority to hire, make work
assignments, and suspend and discharge employees,
we find that the sales supervisors are the most
experienced sales employees who direct less experi-
enced sales employees.3 We agree with the Petitioner
that Anderson, Deno, Dohmann, Van Wormer, and
Williamson are not supervisors within the meaning
of the Act, and we shall, therefore, include them in
the unit.
Accordingly, we find that the following employees
constitute a unit appropriate for the purposes of
collective bargaining within the meaning of Section
9(b) of the Act:
All premise sales and telephone sales employees,
including sales supervisors, employed by the
Employer at its location at 4757 North 76 St.,
Milwaukee, Wisconsin, excluding office clerical
employees, artists, professional employees confi-
dential employees, janitor, maid, office boy, all
other employees, guards and supervisors as
defined in the Act.
[Direction
of
Election and Excelsior
footnote
omitted from publication.]
3 RCA Corporation,
184 NLRB No 63, We note that in a pnor
and were not supervisors within the meaning of the Act. Moreover, this
proceeding in 1969 , not published and involving a different petitioner, the
record shows that the duties of the sales supervisors have not changed
Employer took the position therein that the sales supervisors were leadmen