HI Commissioner's Memorandum 2019-6LIC
Trade Name Commissioners Memo
STATE OF HAWAII
DAVID Y. IGE
GOVERNOR
JOSH GREEN
LIEUTENANT GOVERNOR
DEPARTMENT OF COMMERCE AND CONSUMER AFFAIRS
INSURANCE DIVISION
335 MERCHANT STREET, ROOM 213, HONOLULU, HAWAII 96813
P.O. BOX 3614, HONOLULU, HAWAII 96811
Phone Number: (808) 586-2790
Fax Number: (808) 587-6714
insurance.hawaii.gov
CATHERINE P. AWAKUNI COLÓN
DIRECTOR
JO ANN M. UCHIDA TAKEUCHI
DEPUTY DIRECTOR
COLIN M. HAYASHIDA
INSURANCE COMMISSIONER
July 1, 2019
MEMORANDUM 2019-6LIC
TO:
All Insurance Licensees and Adjusters
FROM:
Colin M. Hayashida, Insurance Commissioner
SUBJECT:
Trade Name Approval
Act 070, signed into law by Governor David Y. Ige on June 7, 2019, requires the licensee to
register the trade name with the Business Registration Division (“BREG”), Department of
Commerce and Consumer Affairs (“DCCA”), prior to the use or change of a trade name to sell,
solicit, or negotiate insurance in Hawaii. Upon registration of the trade name with BREG, the
licensee may apply with the Insurance Division’s Licensing Branch to add or remove a trade
name on an active insurance license by using the preapproved form (Form NTA). Act 070 takes
effect on October 1, 2019.
To register a trade name with DCCA, you may visit the BREG Division’s website at
http://cca.hawaii.gov/breg/ and apply for a trade name registration on https://hbe.ehawaii.gov.
Upon approval of the trade name registration, please complete and submit Form NTA with a
copy of the trade name registration to the Insurance Division’s Licensing Branch. Form NTA
can be emailed to inslic@dcca.hawaii.gov or faxed to (808) 587-6714. Trade names will not be
accepted online via National Insurance Producer Registry (“NIPR”).
Any existing licensees using unregistered trade names will need to register their trade name with
BREG. Insurance Division does not monitor whether a trade name is currently registered. It will
be the responsibility of the licensee to take appropriate action.
If the application for use or change of a trade name is substantially identical to a legal name or
trade name of a revoked license, the insurance commissioner will deny the use of the trade name
on the insurance license.
For questions relating to the trade name registration, please contact BREG at (808) 586-2727 or
visit http://cca.hawaii.gov/breg/.
For questions relating to the trade name on the insurance license, please contact the Insurance
Division’s Licensing Branch at (808) 586-2788 or email inslic@dcca.hawaii.gov.