IL Company Bulletin 2024-08
The Use of Artificial Intelligence Systems in Insurance
Springfield Office
320 W. Washington Street
Springfield, Illinois 62767
(217) 782-4515
Chicago Office
122 S. Michigan Ave., 19th Floor
Chicago, Illinois 60603
(312) 814-2420
Illinois Department of Insurance
JB PRITZKER
Governor
DANA POPISH SEVERINGHAUS
Director
TO:
All Insurers and Regulated Entities Licensed to Do Business in Illinois (“Insurers”)
FROM:
Dana Popish Severinghaus, Director of Insurance
DATE:
March 13, 2024
RE:
Company Bulletin 2024-08 The Use of Artificial Intelligence Systems in Insurance
This bulletin is issued by the Illinois Department of Insurance (“the Department”) to remind all Insurers
that hold certificates of authority to do business in Illinois that decisions or actions impacting consumers
that are made or supported by advanced analytical and computational technologies, including Artificial
Intelligence (AI) Systems (as defined below), must comply with all applicable insurance laws and
regulations, including laws addressing unfair trade practices and unfair discrimination. This bulletin sets
forth the Department’s expectations as to how Insurers will govern the development and or acquisition
and use of certain AI technologies, including the AI Systems described herein. This bulletin also advises
Insurers of the type of information and documentation that the Department may request during an
investigation or examination of any Insurer regarding its use of such technologies and AI Systems.
Consistent therewith, all Insurers authorized to do business in this state are expected to develop,
implement, and maintain a written program (an “AIS Program”) for the responsible use of AI Systems
that make, or support decisions related to regulated insurance practices. The AIS Program should be
designed to mitigate the risk of Adverse Consumer Outcomes, including, at a minimum, the statutory
provisions set forth in Section 1 of this bulletin with regulatory guidance outlined in Section 3.
SECTION 1: INTRODUCTION, BACKGROUND, AND LEGISLATIVE AUTHORITY
Background
AI is transforming the insurance industry. AI techniques are deployed across all stages of the insurance
life cycle, including product development, marketing, sales and distribution, underwriting and pricing,
policy servicing, claim management, and fraud detection.
AI may facilitate the development of innovative products, improve consumer interface and service,
simplify and automate processes, and promote efficiency and accuracy. However, AI, including AI
Systems, can present unique risks to consumers, including the potential for inaccuracy, unfair
discrimination, data vulnerability, and lack of transparency and explainability. Insurers should take actions
to minimize these risks.
The Department encourages the development and use of innovation and AI Systems that contribute to safe
and stable insurance markets. However, the Department expects that decisions made and actions taken by
Insurers using AI Systems will comply with all applicable federal and state laws and regulations.
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Springfield, Illinois 62767
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Chicago Office
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Chicago, Illinois 60603
(312) 814-2420
The Department recognizes the Principles of Artificial Intelligence that the NAIC adopted in 2020 as an
appropriate source of guidance for Insurers as they develop and use AI systems. Those principles
emphasize the importance of the fairness and ethical use of AI; accountability; compliance with state laws
and regulations; transparency; and a safe, secure, fair, and robust system. These fundamental principles
should guide Insurers in their development and use of AI Systems and underlie the expectations set forth
in this bulletin.
Legislative Authority
The regulatory expectations and oversight considerations set forth in Section 3 and Section 4 of this
bulletin rely on the following laws and regulations:
• Unfair Methods of Competition and Unfair and Deceptive Acts and Practices Act: 215 ILCS 5/421
regulates trade practices in insurance by: 1) defining practices that constitute unfair methods of
competition or unfair or deceptive acts and practices; and 2) prohibiting the trade practices so defined or
determined; and 3) prohibits any unfair discrimination between individuals or risks of the same class or
of essentially the same hazard and expense element because of the race, color, religion, or national origin
of such insurance risks or applicants.
•Improper Claims Practices: 215 ILCS 5/154.5 sets forth standards for the investigation and disposition
of claims arising under policies or certificates of insurance issued to residents of Illinois.
Actions taken by Insurers in the state must not violate the Unfair Methods of Competition and Unfair and
Deceptive Acts and Practices or the Improper Claims Practices, regardless of the methods the Insurer used
to determine or support its actions. As discussed below, Insurers are expected to adopt practices, including
governance frameworks and risk management protocols, that are designed to ensure that the use of AI
Systems does not result in: 1) unfair trade practices, as defined in 215 ILCS 5/421 et seq.; or 2) unfair
claims settlement practices, as defined in 215 ILCS 5/154.5.
• Corporate Governance Annual Disclosure: 215 ILCS 5/130.1-130.7 requires Insurers to report on
governance practices and to provide a summary of the Insurer’s corporate governance structure, policies,
and practices. The content, form, and filing requirements for corporate governance annual disclosure
information are set forth in the Contents of corporate governance annual disclosure section 215 ILCS
5/130.5.
The requirements of Illinois’ corporate governance disclosure statutes apply to elements of the Insurer’s
corporate governance framework that address the Insurer’s use of AI Systems to support actions and
decisions that impact consumers.
• Property and Casualty Rating: 50 Ill. Admin Code 754 requires that property casualty insurance rates
be on file with the Department. 215 ILCS 5/424 prohibits unfair discrimination of rates. Article XXIX
Workers’ Compensation and Employers Liability Rates, 215 ILCS 5/456 requires workers’ compensation
insurance rates not be excessive, inadequate, or unfairly discriminatory.
The requirements apply regardless of the methodology that the Insurer used to develop rates, rating rules,
and rating plans subject to those provisions. That means that an Insurer is responsible for assuring that
rates, rating rules, and rating plans that are developed using AI techniques and Predictive Models that rely
on data and Machine Learning do not result in unfairly discriminatory insurance rates with respect to all
forms of casualty insurance—including fidelity, surety, and guaranty bond—and to all forms of property
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320 W. Washington Street
Springfield, Illinois 62767
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Chicago Office
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Chicago, Illinois 60603
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insurance—including fire, marine, and inland marine insurance, and any combination of any of the
foregoing.
• Accident and Health Policies Rating: 215 ILCS 5/355 requires that accident and health insurance rates
be on file with the Department and prohibits rate increases from being excessive, unjustified, or unfairly
discriminatory in accordance with 45 CFR 154.205(d).
• Accident and Health Policies Discrimination Prohibited: 215 ICLS 5/364 prohibits discrimination
between individuals of the same class of risk in the issuance of its policies or in the amount of premiums
or rates charged, payable benefits, any terms or conditions, or in any other manner.
• Life Insurance Discrimination Prohibited: 215 ILCS 5/236 prohibits any distinction or discrimination
in favor of individuals among insured persons of the same class and equal expectation of life in the
issuance of its policies.
• Market Conduct and Non-financial Examinations: 215 ILCS 5/132 and 132.5(f) establishes the
framework pursuant to which the Department conducts market conduct actions. These are comprised of
the full range of activities that the Department may initiate to assess and address the market practices of
Insurers, beginning with market analysis and extending to examinations. Market conduct actions are
separate from, but may result from, individual complaints made by consumers asserting illegal practices
by Insurers.
An Insurer’s conduct in the state, including its use of AI Systems to make or support actions and decisions
that impact consumers, is subject to investigation, including market conduct actions. Section 4 of this
bulletin provides guidance on the kinds of information and documents that the Department may request
in the context of an AI-focused investigation, including a market conduct action.
SECTION 2: DEFINITIONS
For the purposes of this bulletin the following terms are defined:
“Adverse Consumer Outcome” refers to a decision by an Insurer that is subject to insurance regulatory
standards enforced by the Department that adversely impacts the consumer in a manner that violates those
standards.
“Algorithm” means a clearly specified mathematical process for computation; a set of rules that, if
followed, will give a prescribed result.
“AI System” is a machine-based system that can, for a given set of objectives, generate outputs such as
predictions, recommendations, content (such as text, images, videos, or sounds), or other output
influencing decisions made in real or virtual environments. AI Systems are designed to operate with
varying levels of autonomy.
“Artificial Intelligence (AI)” refers to a branch of computer science that uses data processing systems
that perform functions normally associated with human intelligence, such as reasoning, learning, and selfimprovement, or the capability of a device to perform functions that are normally associated with human
intelligence such as reasoning, learning, and self-improvement. This definition considers machine learning
to be a subset of artificial intelligence.
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320 W. Washington Street
Springfield, Illinois 62767
(217) 782-4515
Chicago Office
122 S. Michigan Ave., 19th Floor
Chicago, Illinois 60603
(312) 814-2420
“Degree of Potential Harm to Consumers” refers to the severity of adverse economic impact that a
consumer might experience as a result of an Adverse Consumer Outcome.
“Generative Artificial Intelligence (Generative AI)” refers to a class of AI Systems that generate
content in the form of data, text, images, sounds, or video, that is similar to, but not a direct copy of, preexisting data or content.
“Machine Learning (ML)” refers to a field within artificial intelligence that focuses on the ability of
computers to learn from provided data without being explicitly programmed.
“Model Drift” refers to the decay of a model’s performance over time arising from underlying changes
such as the definitions, distributions, and/or statistical properties between the data used to train the model
and the data on which it is deployed.
“Predictive Model” refers to the mining of historic data using algorithms and/or machine learning to
identify patterns and predict outcomes that can be used to make or support the making of decisions.
“Third Party” for purposes of this bulletin means an organization other than the Insurer that provides
services, data, or other resources related to AI.
SECTION 3: REGULATORY GUIDANCE AND EXPECTATIONS
Decisions subject to regulatory oversight that are made by Insurers using AI Systems must comply with
the legal and regulatory standards that apply to those decisions, including unfair trade practice laws. These
standards require, at a minimum, decisions made by Insurers are not inaccurate, arbitrary, capricious, or
unfairly discriminatory. Compliance with these standards is required regardless of the tools and methods
Insurers use to make such decisions. However, because, in the absence of proper controls, AI has the
potential to increase the risk of inaccurate, arbitrary, capricious, or unfairly discriminatory outcomes for
consumers, it is important that Insurers adopt and implement controls specifically related to their use of
AI that are designed to mitigate the risk of Adverse Consumer Outcomes.
The Department recognizes that robust governance, risk management controls, and internal audit functions
play a core role in mitigating the risk that decisions driven by AI Systems will violate unfair trade practice
laws and other applicable existing legal standards. The Department also encourages the development and
use of verification and testing methods to identify errors and bias in Predictive Models and AI Systems,
as well as the potential for unfair discrimination in the decisions and outcomes resulting from the use of
Predictive Models and AI Systems.
The controls and processes that an Insurer adopts and implements as part of its AIS Program should be
reflective of, and commensurate with, the Insurer’s own assessment of the degree and nature of risk posed
to consumers by the AI Systems that it uses, considering: (i) the nature of the decisions being made,
informed, or supported using the AI System; (ii) the type and Degree of Potential Harm to Consumers
resulting from the use of AI Systems; (iii) the extent to which humans are involved in the final decisionmaking process; (iv) the transparency and explainability of outcomes to the impacted consumer; and (v)
the extent and scope of the insurer’s use or reliance on data, Predictive Models, and AI Systems from third
parties. Similarly, controls and processes should be commensurate with both the risk of Adverse
Consumer Outcomes and the Degree of Potential Harm to Consumers.
Springfield Office
320 W. Washington Street
Springfield, Illinois 62767
(217) 782-4515
Chicago Office
122 S. Michigan Ave., 19th Floor
Chicago, Illinois 60603
(312) 814-2420
As discussed in Section 4, the decisions made as a result of an Insurer’s use of AI Systems are subject to
the Department’s examination to determine that the reliance on AI Systems is compliant with all
applicable existing legal standards governing the conduct of the Insurer.
AIS Program Guidelines
1.0 General Guidelines
1.1 The AIS Program should be designed to mitigate the risk that the Insurer’s use of an AI System will
result in Adverse Consumer Outcomes.
1.2 The AIS Program should address governance, risk management controls, and internal audit functions.
1.3 The AIS Program should vest responsibility for the development, implementation, monitoring, and
oversight of the AIS Program and for setting the Insurer’s strategy for AI Systems with senior management
accountable to the board or an appropriate committee of the board.
1.4 The AIS Program should be tailored to and proportionate with the Insurer’s use and reliance on AI
and AI Systems. Controls and procedures should be focused on the mitigation of Adverse Consumer
Outcomes and the scope of the controls and procedures applicable to a given AI System use case should
reflect and align with the Degree of Potential Harm to Consumers with respect to that use case.
1.5 The AIS Program may be independent of or part of the Insurer’s existing Enterprise Risk Management
(ERM) program. The AIS Program may adopt, incorporate, or rely upon, in whole or in part, a framework
or standards developed by an official third-party standard organization, such as the National Institute of
Standards and Technology (NIST) Artificial Intelligence Risk Management Framework.
1.6 The AIS Program should address the use of AI Systems across the insurance life cycle, including areas
such as product development and design, marketing, use, underwriting, rating and pricing, case
management, claim administration and payment, and fraud detection.
1.7 The AIS Program should address all phases of an AI System’s life cycle, including design,
development, validation, implementation (both systems and business), use, on-going monitoring, updating
and retirement.
1.8 The AIS Program should address the AI Systems used with respect to regulated insurance practices
whether developed by the Insurer or a third-party vendor.
1.9 The AIS Program should include processes and procedures providing notice to impacted consumers
that AI Systems are in use and provide access to appropriate levels of information based on the phase of
the insurance life cycle in which the AI Systems are being used.
2.0 Governance
The AIS Program should include a governance framework for the oversight of AI Systems used by the
Insurer. Governance should prioritize transparency, fairness, and accountability in the design and
implementation of the AI Systems, recognizing that proprietary and trade secret information must be
protected. An Insurer may consider adopting new internal governance structures or rely on the Insurer’s
existing governance structures; however, in developing its governance framework, the Insurer should
consider addressing the following items:
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2.1 The policies, processes, and procedures, including risk management and internal controls, to be
followed at each stage of an AI System life cycle, from proposed development to retirement.
2.2 The requirements adopted by the Insurer to document compliance with the AIS Program policies,
processes, procedures, and standards. Documentation requirements should be developed with Section 4 in
mind.
2.3 The Insurer’s internal AI System governance accountability structure, such as:
a) The formation of centralized, federated, or otherwise constituted committees
comprised of representatives from appropriate disciplines and units within the Insurer,
such as business units, product specialists, actuarial, data science and analytics,
underwriting, claims, compliance, and legal.
b) Scope of responsibility and authority, chains of command, and decisional hierarchies.
c) The independence of decision-makers and lines of defense at successive stages of the
AI System life cycle.
d) Monitoring, auditing, escalation, and reporting protocols and requirements.
e) Development and implementation of ongoing training and supervision of personnel.
2.4 Specifically with respect to Predictive Models: the Insurer’s processes and procedures for designing,
developing, verifying, deploying, using, updating, and monitoring Predictive Models, including a
description of methods used to detect and address errors, performance issues, outliers, or unfair
discrimination in the insurance practices resulting from the use of the Predictive Model.
3.0 Risk Management and Internal Controls
The AIS Program should document the Insurer’s risk identification, mitigation, and management
framework and internal controls for AI Systems generally and at each stage of the AI System life cycle.
Risk management and internal controls should address the following items:
3.1 The oversight and approval process for the development, adoption, or acquisition of AI Systems, as
well as the identification of constraints and controls on automation and design to align and balance
function with risk.
3.2 Data practices and accountability procedures, including data currency, lineage, quality, integrity, bias
analysis and minimization, and suitability.
3.3 Management and oversight of Predictive Models (including algorithms used therein), including:
a) Inventories and descriptions of the Predictive Models.
b) Detailed documentation of the development and use of the Predictive Models.
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c) Assessments such as interpretability, repeatability, robustness, regular tuning,
reproducibility, traceability, model drift, and the auditability of these measurements
where appropriate.
3.4 Validating, testing, and retesting as necessary to assess the generalization of AI System outputs upon
implementation, including the suitability of the data used to develop, train, validate and audit the model.
Validation can take the form of comparing model performance on unseen data available at the time of
model development to the performance observed on data post-implementation, measuring performance
against expert review, or other methods.
3.5 The protection of non-public information, particularly consumer information, including unauthorized
access to the Predictive Models themselves.
3.6 Data and record retention.
3.7 Specifically with respect to Predictive Models: a narrative description of the model’s intended goals
and objectives and how the model is developed and validated to ensure that the AI Systems that rely on
such models correctly and efficiently predict or implement those goals and objectives.
4.0 Third-Party AI Systems and Data
Each AIS Program should address the Insurer’s process for acquiring, using, or relying on (i) third-party
data to develop AI Systems; and (ii) AI Systems developed by a third party, which may include, as
appropriate, the establishment of standards, policies, procedures, and protocols relating to the following
considerations:
4.1 Due diligence and the methods employed by the Insurer to assess the third party and its data or AI
Systems acquired from the third party to ensure that decisions made or supported from such AI Systems
that could lead to Adverse Consumer Outcomes will meet the legal standards imposed on the Insurer itself.
4.2 Where appropriate and available, the inclusion of terms in contracts with third parties that:
a) Provide audit rights and/or entitle the Insurer to receive audit reports by qualified
auditing entities.
b) Require the third party to cooperate with the Insurer with regard to regulatory inquiries
and investigations related to the Insurer’s use of the third-party’s product or services.
4.3 The performance of contractual rights regarding audits and/or other activities to confirm the thirdparty’s compliance with contractual and, where applicable, regulatory requirements.
SECTION 4: REGULATORY OVERSIGHT AND EXAMINATION CONSIDERATIONS
The Department’s regulatory oversight of Insurers includes oversight of an Insurer’s conduct in the state,
including its use of AI Systems to make or support decisions that impact consumers. Regardless of the
existence or scope of a written AIS Program, in the context of an investigation or market conduct action,
an Insurer can expect to be asked about its development, deployment, and use of AI Systems, or any
specific Predictive Model, AI System or application and its outcomes (including Adverse Consumer
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Chicago, Illinois 60603
(312) 814-2420
Outcomes) from the use of those AI Systems, as well as any other information or documentation deemed
relevant by the Department.
Insurers should expect those inquiries to include (but not be limited to) the Insurer’s governance
framework, risk management, and internal controls (including the considerations identified in Section 3).
In addition to conducting a review of any of the items listed in this bulletin, a regulator may also ask
questions regarding any specific model, AI System, or its application, including requests for the following
types of information and/or documentation:
1. Information and Documentation Relating to AI System Governance, Risk Management, and
Use Protocols
1.1. Information and documentation related to or evidencing the Insurer’s AIS Program, including but not
limited to:
a) The written AIS Program.
b) Information and documentation relating to or evidencing the adoption of the AIS
Program.
c) The scope of the Insurer’s AIS Program, including any AI Systems and technologies
not included in or addressed by the AIS Program.
d) How the AIS Program is tailored to and proportionate with the Insurer’s use and
reliance on AI Systems, the risk of Adverse Consumer Outcomes, and the Degree of
Potential Harm to Consumers.
e) The policies, procedures, guidance, training materials, and other information relating
to the adoption, implementation, maintenance, monitoring, and oversight of the Insurer’s
AIS Program, including:
i. Processes and procedures for the development, adoption, or acquisition of AI
Systems, such as:
(1) Identification of constraints and controls on automation and design.
(2) Data governance and controls, any practices related to data lineage,
quality, integrity, bias analysis and minimization, suitability, and Data
Currency.
ii. Processes and procedures related to the management and oversight of
Predictive Models, including measurements, standards, or thresholds adopted or
used by the Insurer in the development, validation, and oversight of models and
AI Systems.
iii. Protection of non-public information, particularly consumer information,
including unauthorized access to Predictive Models themselves.
1.2. Information and documentation relating to the Insurer’s pre-acquisition/pre-use diligence, monitoring,
oversight, and auditing of data or AI Systems developed by a third party.
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1.3. Information and documentation relating to or evidencing the Insurer’s implementation and
compliance with its AIS Program, including documents relating to the Insurer’s monitoring and audit
activities respecting compliance, such as:
a) Documentation relating to or evidencing the formation and ongoing operation of the
Insurer’s coordinating bodies for the development, use, and oversight of AI Systems.
b) Documentation related to data practices and accountability procedures, including data
lineage, quality, integrity, bias analysis and minimization, suitability, and Data Currency.
c) Management and oversight of Predictive Models and AI Systems, including:
i. The Insurer’s inventories and descriptions of Predictive Models, and AI
Systems used by the Insurer to make or support decisions that can result in
Adverse Consumer Outcomes.
ii. As to any specific Predictive Model or AI System that is the subject of
investigation or examination:
(1) Documentation of compliance with all applicable AI Program policies,
protocols, and procedures in the development, use, and oversight of
Predictive Models and AI Systems deployed by the Insurer.
(2) Information about data used in the development and oversight of the
specific model or AI System, including the data source, provenance, data
lineage, quality, integrity, bias analysis and minimization, suitability, and
Data Currency.
(3) Information related to the techniques, measurements, thresholds, and
similar controls used by the Insurer.
d) Documentation related to validation, testing, and auditing, including evaluation of
Model Drift to assess the reliability of outputs that influence the decisions made based on
Predictive Models. Note that the nature of validation, testing, and auditing should be
reflective of the underlying components of the AI System, whether based on Predictive
Models or Generative AI.
2. Third-Party AI Systems and Data
In addition, if the investigation or examination concerns data, Predictive Models, or AI Systems collected
or developed in whole or in part by third parties, the Insurer should also expect the Department to request
the following additional types of information and documentation.
2.1 Due diligence conducted on third parties and their data, models, or AI Systems.
2.2 Contracts with third-party AI System, model, or data vendors, including terms relating to
representations, warranties, data security and privacy, data sourcing, intellectual property rights,
confidentiality and disclosures, and/or cooperation with regulators.
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2.3 Audits and/or confirmation processes performed regarding third-party compliance with contractual
and, where applicable, regulatory obligations.
2.4 Documentation pertaining to validation, testing, and auditing, including evaluation of Model Drift.
The Department recognizes that Insurers may demonstrate their compliance with the laws that regulate
their conduct in the state in their use of AI Systems through alternative means, including through practices
that differ from those described in this bulletin. The goal of the bulletin is not to prescribe specific practices
or to prescribe specific documentation requirements. Rather, the goal is to ensure that Insurers in the state
are aware of the Department’s expectations as to how AI Systems will be governed and managed and of
the kinds of information and documents about an Insurer’s AI Systems that the department expects an
Insurer to produce when requested.
As in all cases, investigations and market conduct actions may be performed using procedures that vary
in nature, extent, and timing in accordance with regulatory judgment. Work performed may include
inquiry, examination of company documentation, or any of the continuum of market actions described in
the NAIC’s Market Regulation Handbook. These activities may involve the use of contracted specialists
with relevant subject matter expertise. Nothing in this bulletin limits the authority of the Department to
conduct any regulatory investigation, examination, or enforcement action relative to any act or omission
of any Insurer that the Department is authorized to perform.
Questions about this bulletin may be directed to DOI.InfoDesk@illinois.gov.