14 Ill. Adm. Code 200.102
Marketing Plan or System
Section 200
Section 200.102 Marketing
Plan or System
a)
Marketing Plan or System
within the meaning of Section
3(1)(a) of the Act means advice given to the purchaser on how to sell the
franchisor's product or service.
b) Whether such a plan or system is
prescribed or suggested in
substantial part
by the franchisor within the meaning of Section 3(1)(a) of
the Act depends on the extent to which the following assistance is provided by
the franchisor: site selection, the grant of an exclusive territory,
assistance on constructing or remodeling or decorating business premises,
advice on fixtures or equipment or signs, advice on dress, training programs,
advice on business hours, limitations on products or services to be sold,
advertising assistance, suggested prices or credit practices, customer
relations advice, and warranty advice.
c) A marketing plan or system may be prescribed or suggested in
substantial part regardless of whether the franchisee is an independent
contractor and not the agent of the franchisor and notwithstanding provisions
of a franchise or other agreement purporting to grant the franchisee complete
freedom in operating its business.