961 CMR 2.69
Lotteries conducted online (iLottery)
(1) Definitions.
iLottery Platform shall mean a Lottery system that provides for the sale of lottery products
and ancillary services via the internet through channels that may include, but are not limited to,
online and mobile applications.
(2) Commencing on a date to be determined by the Director in their discretion, the Lottery shall
offer for sale via its iLottery Platform lottery tickets, games, or shares as authorized by the Law
and 961 CMR 2.00.
(3) All activity and use of the iLottery Platform, including the use of iLottery Player Accounts,
are also subject to any terms, conditions, and requirements established by the Director in their
discretion.
(4) iLottery Player Accounts. Players who wish to utilize the iLottery Platform to purchase
lottery tickets, games, or shares, claim prizes, receive winnings, and engage/participate in such
other activities as authorized by the Director, must duly register an account (referred to herein
as "an iLottery Player Account") with the iLottery Platform.
(5) Age Verification. To purchase lottery tickets, games, or shares via the iLottery Platform,
the player must be 21 years of age or older at the time of purchase. The Director shall use any
reasonably designed identity and age verification measures, which may include but is not limited
to, software, public databases, Lottery databases, financial information, or other Know Your
Customer (KYC) functionality, to block access to and prevent sales of lottery tickets, games and
shares via the iLottery Platform to persons younger than 21 years old.
(6) Location. To purchase lottery tickets, games, or shares via the iLottery Platform, the player
must be physically present in the Commonwealth of Massachusetts at the time of purchase. The
Director shall use measures such as geolocation software, geo-filtering software, geofencing
software, or other software to limit the sale of lottery tickets, games, or shares via the iLottery
Platform to transactions initiated and received, or otherwise made, within the Commonwealth
at the time of purchase.
(7) Voluntary Self-exclusion. Any player may voluntarily prohibit or otherwise exclude
themselves from purchasing via the iLottery Platform a lottery ticket, game, or share. The
manner and process by which a player may voluntarily prohibit or otherwise exclude themselves
is governed by the terms, conditions, and requirements set by the Director in their discretion.
Any list or record that identifies a player as having voluntarily prohibited or otherwise excluded
themselves from purchasing lottary tickets, games, or shares via the iLottery Platform is exempt
from disclosure under M.G.L. c. 66, § 10 and M.G.L. c. 4, §7(26).
(8) Account Limits. Maximum limits for iLottery Player Account deposits and transactions of
lottery tickets, games, or shares via the iLottery Platform shall be established by the Director by
Administrative Bulletin; players may reduce their deposit or transaction limit to a lesser amount
at any time subject to the terms, conditions, and requirements set by the Director in their
discretion.
(9) Account Withdrawal. Cash deposited and unspent in an iLottery Player Account belongs
to the owner of the account. Said cash or any portion thereof may be withdrawn by the owner
at any time subject to the terms, conditions, and requirements set by the Director in their
discretion as authorized to maintain the security of customer funds and to prevent fraud and
unauthorized or unlawful withdrawals. Such terms, conditions, and requirements may include,
but not be limited to, restrictions on withdrawals of specified funds originating from a player's
acceptance of a promotional offer.
(10) Promotional Activities. Pursuant to M.G.L. c. 10, § 24(b)(vi), as a cost incurred in the
operation and administration of the sale of lottery tickets, games, and shares via the iLottery
Platform, each fiscal year, an amount determined by the Director in their discretion shall be used
in accordance with M.G.L. c. 10, § 25(b)(a)(ii) to fund promotional activities, which shall be
determined by the Director in their discretion, to encourage the purchase of lottery tickets,
games, or shares via licensed Sales Agents.
(11) Search Function. The user-facing website and mobile application of the iLottery Platform
shall offer a search function enabling players to find nearby licensed Sales Agents offering lottery
sales at brick-and-mortar retail stores located in the Commonwealth.
(12) As determined by the Director in their discretion but not less than annually, the Lottery
shall supply the Department of Public Health with customer tracking data collected or generated
by the sale of lottery tickets, games, or shares via the iLottery Platform ("Data"). The Data shall
be anonymized to remove
(a) personally identifying information, including a player's name, street address, bank or
credit information and the last four digits of a player's zip code, in compliance with M.G.L.
c. 93H, § 2; and
(b) game identifying information, including game name and device manufacturing company,
in protection of corporate intellectual property.
The Data shall include information on player characteristics including, but not limited to,
gender, age and region of residence and player behavior including, but not limited to, frequency
of play, length of play, speed of play, denomination of play, amounts wagered and, if applicable,
characteristics of games.