204 CMR 19.11
Sponsorship And Advertising
No manufacturer, importer, wholesaler, certificate of compliance holder or other Massachusetts
licensee (except ship licensees) shall directly or indirectly sponsor, promote oradvertise oruse its name
or the trade or brand name of any alcoholic beverage in connection with any cruise or event, public or
private aboard a ship. No ship shall allow or accept funds or favor for such sponsorship, promotion
or advertisement.