Advertising:

Advertising: Any advertisement, promotional material, sales literature or public announcement of insurance products must be filed with the Mississippi Insurance Department at least thirty (30) days prior to distribution or announcement. If, within thirty (30) days after filing, the Commissioner notifies the insurance company in writing that such filing is disapproved, stating the reason therefor, it will be unlawful for the insurance company to use the filing. Otherwise, the insurance company will be allowed to use any such filing not disapproved within thirty (30) days after filing. Each insurance company shall be responsible for the compliance with this requirement by its agents, agencies and the lending institution which is a party to the lease agreement. Any use of the name of the lending institution by an insurance company, agent, agency or representative of same in promoting, announcing or advertising its insurance products, other than strictly as an address referencing the location of the insurance company, agent, agency or representative of same, is prohibited. Further, the use of the name of the lending institution in identifying the address of the insurance company, agent, agency or representative of same, cannot be made in such a manner as to indicate any other relationship with the lending institution to the insurance product being advertised. Advertising and sale literature, taken as a whole, shall not be misleading or deceptive such as to cause a reader to reasonably conclude that the insurance product is endorsed or offered by the lending institution. No insurance company, agent, agency or representative of same shall use a lending institution’s logo in any advertisement, promotional material, sales literature or public announcement of insurance products.