ARM 42.11.211. VENDOR REPRESENTATIVES

(1) A vendor who desires to promote the sale of its liquor in Montana shall register at least one representative with the department. A vendor may register a maximum of three representatives. (2) Liquor may only be promoted by the vendor's registered representative or a party accompanied by the vendor's registered representative, except as provided in (8). (3) An applicant seeking to represent a vendor must submit an application and the vendor representative registration fee. (4) The department shall approve an application upon determining that the applicant: (a) possesses no ownership interest in any Montana alcoholic beverage retail license or a state agency liquor store; (b) is 18 years of age or older; and (c) is a resident of Montana. (5) A representative's registration is effective upon the department's approval of the application. All registrations expire on September 30. (6) A representative seeking registration renewal shall submit a renewal application and the vendor representative registration fee, postmarked by September 1. (7) The department shall cancel the registration of a vendor's representative if requested in writing by the vendor. (8) A vendor shall fill the one required representative position within 60 days of a vacancy. To promote its liquor during this 60-day period, the vendor must provide the department with advance written notice identifying the unregistered representative. (9) The annual registration fee for each vendor representative is $50. This fee must be paid when the applicant first seeks approval to represent a vendor and upon each renewal of the registration thereafter.