ARM 42.11.402. POLICY

(1) Liquor products that can be obtained without prohibitive inventory investment or freight charges to the department will be made available for sale through state agency liquor stores in a manner consistent with the demand for and profitability of each product and consistent with distribution limitations established in the alcoholic beverage code. (2) Notwithstanding any other criteria in this sub-chapter, products which are packaged, labeled, or advertised in a manner that tends to blur the distinction between alcoholic and non-alcoholic products by emphasizing the features that are normally associated with non-alcoholic products and minimizing the product's alcoholic content will not be made available for sale. (3) Any interested party may contest a decision made to list, not list, or delist a product in accordance with the provisions for contested cases in the Montana Administrative Procedure Act, Title 2, chapter 4, part 6, MCA.