NH Insurance Department Bulletin INS 18-054-AB
Solicitation, Negotiation and Sale of Motor Vehicle Liability and Physical Damage Insurance
The State of New Hampshire
Insurance Department
21 South F r uit Street, Suite 14
Concord, NH 03301
(603) 271-2261 Fax (603) 271-1406
TDD Access: Relay NH l-800-735-2964
John Elias
Commissioner
Alexander K. Feldvebel
Deputy Commissioner
Bulletin Ins. 18-054-AB
TO: Automobile Dealers, Insurance Producers, and Insurance Companies
FROM: John Elias, Insurance Commissioner
DATE: November 8, 2018
RE: Solicitation, Negotiation and Sale of Motor Vehicle Liability and Physical Damage Insurance
I.
Introduction:
It has come to the Department's attention that automobile dealers are assisting consumers
with the purchase of motor vehicle insurance. The Department is issuing this bulletin to remind
all parties involved in the sale of motor vehicles that the solicitation, negotiation, and sale of
motor vehicle liability and physical damage insurance requires an insurance producer license.
See RSA 402-J:3.
This legal requirement is designed to ensure that only those who are
knowledgeable and competent about insurance advise consumers in regard to the purchase of
insurance.
II.
Law:
In order to negotiate, solicit, or sell insurance in New Hampshire, a person (individual or
business entity) must be licensed for the particular type of insurance at issue. See RSA 402-J.
The terms negotiate, solicit, and sell are defined as follows:
•
"Negotiate" means the act of conferring directly with or offering advice directly
to a purchaser or prospective purchaser of a particular contract of insurance
concerning any of the substantive benefits, terms, or conditions of such
contract, provided that the person engaged in that act either sells insurance, or
obtains insurance from insurers for purchasers.
•
"Sell" means to exchange a contract of insurance by any means, for money or its
equivalent, on behalf of an insurance company.
•
"Solicit" means attempting to sell insurance or asking or urging a person to
apply for a particular kind of insurance from a particular company.
See RSA 402-J:2, XI, XII, & XIV.
There are some limited exceptions to the general prohibition against unlicensed persons selling
insurance (available at http://www.gencourt.state.nh.us/rsa/html/XXXVll/402-J/402-J-4.htm).
However, the exceptions are not relevant to the situation of an auto dealer assisting a
consumer with the purchase of motor vehicle liability and physical damage insurance.
Ill.
Illustrations:
•
Example #1: Salesperson advises a consumer that he or she could save money by
purchasing automobile insurance from insurance company A.
The salesperson is "soliciting" automobile insurance because he or she is recommending
or urging a person to apply for a motor vehicle insurance policy from a particular
company. The salesperson would need to have an RSA 402-J license to provide this
advice.
•
Example #2: Salesperson assists a consumer with obtaining insurance online by using
the salesperson's computer to search for insurance for the consumer while the
consumer watches.
The salesperson is improperly "negotiating" motor vehicle insurance for the customer
by assisting the customer to "obtain" it. The salesperson would need to have an RSA
402-J license to provide this service.
•
Example #3: Salesperson offers the customer the use of a computer at the dealership
so that the consumer can search for insurance, but the computer is set to the website
of a particular insurance company.
The salesperson is improperly "soliciting" motor vehicle insurance by virtue of asking or
urging the consumer to apply for insurance with a particular company. The salesperson
would need to have an RSA 402-J license to engage in such activity.
•
Example #4: Automobile dealership maintains a computer terminal linked to the
internet for use by consumers.
A consumer may use the terminal to search for insurance as long as the salesperson
does not operate the computer, the computer is not preset to any particular insurance
company's website, and the salesperson does not, in any way, recommend that the
consumer apply for insurance from a particular company. The salesperson may suggest
that the consumer visit a site that provides general advice on the purchase of insurance.
The salesperson would not need to have an RSA 402-J license to engage in these
activities.
If you have any questions regarding the information provided in this bulletin, please contact
Attorney Emily Doherty at Emily.Doherty@ins.nh.gov or 603.271.4843
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