WV Insurance Bulletin No. 25-04
2025 WV Health Insurance Marketplace Data
STATE OF WEST VIRGINIA
Offices of the Insurance Commissioner
Allan L. McVey
Insurance Commissioner
Legal Division
We are an Equal Opportunity Employer
Telephone (304) 558-0401
Post Office Box 50540
Charleston, West Virginia 25305-0540
Facsimile (304) 558-1908
www.wvinsurance.gov
CONSUMER ALERT
2025 WEST VIRGINIA HEALTH INSURANCE MARKETPLACE DATA
On May 12, 2025, the Department of Health and Human Services (HHS), Centers for Medicare &
Medicaid Services (CMS) and the Center for Consumer Information and Insurance Oversight (CCIIO)
released their annual Health Insurance Marketplaces 2025 Open Enrollment Report.
During the most recent open enrollment period, 67,113 West Virginians obtained health insurance
coverage through the West Virginia Marketplace representing a ~31% increase in West Virginia
Marketplace enrollment from 2024. West Virginia saw the second largest increase in Marketplace
enrollment in the country. Importantly, more than 97% of 2025 West Virginia Marketplace enrollees were
eligible for Advanced Premium Tax Credits (APTCs) to help offset the cost of monthly health insurance
premiums. Additionally, ~39% of the West Virginia Marketplace enrollees were also eligible for cost
sharing reductions (CSRs), which lower co-payments, deductibles and other out-of-pocket spending.1
For 2025, the average premium for West Virginia Marketplace coverage is $101 per month for an
individual plan. However, more than 48% of West Virginia Marketplace enrollees were able to purchase
a health insurance plan for a monthly premium of less than $10.00 due to the available APTCs. The
average premium for West Virginia Marketplace enrollees eligible for APTC is $74 per month.
The West Virginia Navigator Program is available to assist West Virginians with enrollment in a plan.
West Virginians may call the West Virginia Navigator Program at 1-844-WV-CARES or contact the
program online at www.wvnavigator.com. The OIC also maintains a list of insurance agents that may be
able to assist new enrollees. You can find this information, as well as additional resources regarding health
insurance, at www.wvinsurance.gov/HealthPolicy. West Virginians may also enroll in the Marketplace
directly at www.healthcare.gov. While monthly premiums vary greatly based upon income and plan
choice, approximately 97% of 2025 enrollees are eligible for some type of financial assistance.
If you need assistance regarding your health insurance, you may contact the OIC’s Life & Health
Consumer Services Division at 1-888-TRY-WVIC. You may also contact the OIC via email to
OICConsumerServices@wv.gov.
Issued: August 1, 2025
1 Only health insurance plans purchased on the West Virginia Marketplace are eligible for APTCs and/or CSRs.