CT Insurance Bulletin L-11
Appointment Requirements for Producers Acting on Behalf of an Insurance Company
Armorial Bearings
STATE OF CONNECTICUT
INSURANCE DEPARTMENT
www.ct.gov/cid
P.O. Box 816 Hartford, CT 06142-0816
An Equal Opportunity Employer
Bulletin L-11
January 22, 2002
To: ALL INSURERS AND HEALTH CARE CENTERS LICENSED IN CONNECTICUT
Re: APPOINTMENT REQUIREMENTS FOR PRODUCERS ACTING ON BEHALF OF
AN INSURANCE COMPANY
The purpose of this Bulletin is to clarify certain issues relating to the requirements
applicable to the appointment by insurers of insurance producers who solicit, market or negotiate
the insurer's products. Because it has recently become apparent to the Insurance Department,
following discussions with one insurance company, that there may exist misunderstandings among a
small number of insurers about the need to appoint insurance producers who market, or have
marketed, an insurer's products and the timing within which an appointment must be requested, this
Bulletin is intended to (1) restate the current state of the law with regard to issues relating to
producer appointments; and (2) provide more explicit guidance as to the particular activities that,
when engaged in by an insurance producer, are construed as determinative that such producer is
acting as an agent on behalf of an insurer and, consequently, must be duly appointed by such insurer
pursuant to General Statutes § 38a-782(c).
Since the passage of Public Act 94-160, which eliminated the distinction between broker's
and agent's licenses and introduced a single producer's license, the Insurance Department and the
great majority of professionals who engage in an insurance business in the state of Connecticut have
continued to interpret the insurance licensing laws as requiring that any producer who sells, solicits,
negotiates or effects a contract of insurance offered by a specific company or companies be duly
appointed to act on behalf of such company or companies.l Neither the provisions relating to
appointments nor the interpretation of such provisions have changed. Therefore, any producer who
markets or negotiates a specific insurer's product, or urges or asks clients to buy a specific insurance
product from a specific insurer needs to be duly appointed by such insurer, regardless of whether,
during a sales presentation, the product offered by such specific insurer was presented alone or as
one of a number of products offered by different insurers.
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1 See, e.g., Conn. Joint Standing Committee Hearings, Insurance and Real Estate, Pt. 3, 1999 Sess., pp.827 and 939
(commenting on the proposed legislation changing the appointment process to allow companies to effect instant
appointments, Dennis LaGanza, counsel to the Insurance Association of Connecticut, states that under the proposed law
an insurance company may accept business from an unappointed producer, provided that it submits a timely application
to appoint such producer, while under the provisions in force at that time an insurer would be required to reject any
insurance application submitted by unappointed producers). See also Conn. Joint Standing Committee Hearings,
Insurance and Real Estate, Pt. 3, 1999 Sess., p. 828 (comments by Warren Rupar, executive vice president of the
Independent Insurance Agents of Connecticut, stating that in order to be able to produce business as an agent a producer
must be appointed).
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Pursuant to statutory provisions contained in General Statutes §§ 38a-702 and 38a-782, an
insurance producer must hold a direct appointment in writing by an insurance company in order to
act on such company's behalf with regard to the marketing, solicitation, negotiation or effectuation
of insurance or annuity contracts. Stated differently, because a producer who acts on behalf of an
insurance company is acting as such company's agent, any producer who acts as an agent of an
insurance company must be duly appointed by such company.
Because the authority of an agent, nonetheless, may be, and frequently is, implied from the
conduct and words of the parties involved and from the circumstances attending a particular
transaction, the performance of certain activities by an insurance producer indicates whether such
producer is acting on behalf of an insurance company in a specific situation and needs,
consequently, to hold a valid appointment. The following acts, if done by a producer with the
knowledge or consent of an insurance company, or if they are subsequently approved or ratified by
such company, are considered by the Insurance Department to be determinative as to the issue of
whether an agency relationship has been established between the producer and the insurance
company:
1.
Using an insurance company's brochures, letterhead, applications, or other company
identifying material during a sales presentation or in circumstances relating to
performance of professional services by the producer;
2.
Representing to a prospective buyer of insurance that the producer is acting on behalf of
a certain insurer; or, in situations in which a reasonable person in the buyer's position
would believe that the producer is acting on behalf of a specific insurance company,
failing to notify a prospective buyer that the producer does not represent such company;
3.
Presenting, discussing, recommending or explaining specific insurance products offered
by a specific company;
4.
Binding of coverage with a specific company;
5.
Giving to a prospective buyer during an initial sales presentation advice, counselor
recommendations about benefits, terms, features, conditions, exclusions or costs of any
specific insurance product offered by a specific insurance company or companies.
Any producer who does any of the acts enumerated above is considered, and has been
considered since the passage of Public Act 94-160, to be acting as an insurance agent within the
meaning of the term provided by the definition contained in General Statutes § 38a-782 and is
required to hold a valid appointment from any and all of the insurance companies on whose behalf
the producer is either soliciting, negotiating, marketing or effecting an insurance, annuity or surety
contract.
Additionally, the question has been raised as to whether an insurance producer employed by
an insurance agency may act on behalf of an insurance company without holding a valid
appointment, provided that the agency itself is appointed to represent such company. Because the
appointment requirement applies to all individuals or persons acting on behalf of an insurance
company, it has always been the position of the Insurance Department that such producer must be
appointed personally if engaged in any of the above enumerated activities, regardless of affiliation
with an appointed agency.
Finally, the Department has encountered situations in which appointments submitted pursuant
to General Statutes § 38a-782(c) were determined to be invalid because of technical defects of the
appointment request and were resubmitted by the company after the lapse of substantial amount of
time. Please be advised that, where a producer has already acted on behalf of a company with regard
to the sale of any insurance products and, having been submitted to the Insurance Department, an
appointment is determined to be invalid because of any technical defects of the appointment
request, the submitting insurance company must cure the defect and resubmit a new request for
appointment within a reasonable period of time, not to exceed thirty days from the date in which the
written request for appointment was rejected by the Department.
Insurance Commissioner's signature
Susan F. Cogswell
Insurance Commissioner
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