NDAC 10-15-01-04
Comparison to seller's future prices
Cite as N.D. Admin. Code ยง 10-15-01-04
It is a deceptive act or practice for a seller to make an introductory offer or to compare its current
price for merchandise with the price at which the merchandise will be offered in the future, unless:
1.
The future price takes effect within a reasonable time after the introductory offer or price
comparison is published; and
2.
The future price of the merchandise is, subsequent to the end of the introductory sale,
properly established as the seller's regular and customary price.